How to Rank Higher on Google: 17 Easy Steps +Checklist

Assessing competition is essential to developing an effective SEO strategy. Keyword difficulty measures how challenging it is to rank for a specific term. A high keyword difficulty indicates many sites are targeting that keyword, making it harder for you to rank favorably. Your positioning on the SERP directly impacts click-through rates.

➡️ Creating Valuable and Informative Content

Start by ensuring that you have fast loading speeds so that users won’t click away before the page has even pulled up. Likewise, make the page look as visually pleasing as possible. Having the elements to make a clean web design can go a long way for the overall look of your site. To ensure your site looks great on any device, build your small business website through a site builder with responsive templates, like Wix or Squarespace. If you’re using WordPress, make sure you have a mobile-responsive theme or template. Making sure your website is ready for visitors on any device is vital to ranking higher on Google and overall SEO success.

Align Content With Search Intent

And while Google is constantly tweaking their search engine algorithm, here are some fundamental strategies to get you started on improving your organic search engine rankings. Creating high-quality content can go a long way to boosting Shopify SEO. Technical SEO ensures that your blog posts are easily discoverable and indexable by search engines, laying the foundation for higher rankings and increased organic traffic.

To rank higher on Google, it’s crucial to focus on building high-quality backlinks. These are links from other websites that point back to your own site. Here are some effective strategies to help you boost your website’s visibility and authority through backlinks. To further optimize your chances of ranking higher on Google, consider creating dedicated landing pages for your target long-tail keywords. These pages should be specifically designed to cater to the search intent of users searching for those specific terms.

By conducting a thorough SERP analysis, you can gain valuable insights into ranking high on Google. This will open up a preview of your form where you can test out your ranking question. The Google forms grid will show up with rankings on the left and seasons up top. You’ll be able to rank each season by selecting the button on each row under the column of the season.

While you might be tempted to use the standard multiple-choice option, we’re diving into something more sophisticated – ranking questions in Google Forms. For most types of businesses, you don’t have to be an SEO expert to succeed. There are many reasons why your bounce rate could be high or increasing. However, the biggest reasons are often related to your page’s content. In short, when a certain behavior gets exploited to gain an advantage in the search results, Google is sooner or later going to catch up and penalize it.

Since the number one post on desktop is graded A+ by Clearscope, we have a good chance of beating it based on content alone. For the keyword, “SEM marketing agency” HawkSEM ranks top three on Google. Generally, with a higher website authority, you increase your chances of ranking for a competitive keyword.

• Now you’ll be able to track your local rankings around the exact location of your company.
• A/B testing in Google Play provides the most accurate and granular data on user reception of our store listing visual assets.
• I recommend starting with 3-5 articles or blogs, optimising them and tracking the results.
• Therefore, appearing higher in the search result pages for a given search query directly means you’re the most relevant and authoritative result for it according to Google.
• It’s the result of a hard-to-fail strategy backed by years of experience and a wicked smart team of creators.

Images should also be a consideration, as providing more engaging imagery can make all the difference for users. Many of us get so fixated on optimizing content for Google that we forget what the end game is BHS Links – to reach a highly targeted set of humans. If your website is not responsive, you will have a higher bounce rate, which in turn will negatively affect your ranking.

Target long-tail, question keywords

They appear across various platforms and search results, making them a powerful tool for shaping your online reputation. Fortunately, this step in your local SEO strategy is one of the most straightforward, and it will help your business website rank much faster. However, it’s important to understand that not all backlinks are equal. If you’re experiencing issues with broken links, consider using the AIOSEO broken link checker. It will systematically crawl your site and identify broken internal or external links.

SERPWatcher, offered by Mangools, is a more complete solution for those who prefer an intuitive interface and want to monitor multiple keywords over time. If you’re managing a couple of projects, SERP Robot can be a handy backup. I often use it as a quick verification tool because it’s free and efficient. I pair it with one of the no-login solutions below so I can quickly check a page’s ranking while GSC covers broader metrics. I’ve always felt that if a rank checker tool is too slow or forces you to jump through hoops, it isn’t worth the hassle—especially when you have plenty of other SEO tasks. Want to see how Chatmeter can help your business dominate Google Maps?