10 Best Technical SEO Audit Tools

If your website has multiple orphaned pages, filter the list from high to low for organic traffic. If internal links are added to orphaned pages still receiving organic traffic, they’ll certainly gain far more traffic. Great photography is a crucial component of a professionally designed website, but image files must be optimized for search engines to maximize their SEO value. Everything from the name of the image to the size of an image file will have an SEO impact. If you rely on a 3rd party to host your photos or other files, you may need to ensure the platform keeps you in control of your assets and how they are delivered.

Issues we may find may include similar tag tags, duplicate content, HTML / code problems, load speeds, and more. Determining which are most important and which items will help you rank better is an essential part of our plan. Throughout the process, you will work with various team members at OuterBox and we’ll truly get to know your business. We hope the SEO audit is the first step in a long-term business relationship.

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They then use algorithms to rank these pages, placing the most relevant and high-quality results at the top of the SERP. It’s a good idea to audit your campaigns when you launch them to make sure they’re set up for success. In addition, you may consider auditing your SEO on a quarterly basis. If you partner with a digital marketing agency like WebFX, your SEO plan may already include monthly reporting and optimization.

It finds issues that may be hurting the site’s rankings and provides opportunities to improve them. Meta tags, such as title tags and meta descriptions, are essential for SEO. They help search engines understand the content of your pages and improve click-through rates from search results.

This may be good for SEO Anomaly your traffic as it will encourage visitor’s interested in topic to keep coming, but it can also lead to duplicate content. All in all, SEOptimer is a great site audit tool which gives you plenty of information on your site issues along with the recommendations. This is a premium SEO audit tool so if you want to crawl more pages within your website, you need to pay for their premium plans. Serpstat is an affordable all in one SEO toolkit and its pricing starts just at $69/mo and it offers a Site Audit tool which evaluates how optimized a website is. It also shows you a list of all the technical issues that your website has. Site Audit tool from SEMrush scans your website for 130+ technical and SEO mistakes.

You can then take the necessary actions, such as contacting the web admin or reporting the site to gain back your traffic. FAQFox is a free SEO tool that can scrape the Internet for questions your target audience might be asking or searching. Input a keyword, and this tool shows you a score from zero to 100 that tells you how competitive the keyword is. It also gives you an estimate of what you need to do to rank for the keyword.

Create a website audit report.

If you’d like to share the list of detected issues, like with an SEO team or a client, click the “Export” button in the top-right corner of the page. Then click “Export to XLSX” or “Export to CSV” depending on the file format you prefer. Then, follow Semrush’s recommendations and fix the issues one by one to improve your SEO. Click the “Why and how to fix it” link next to the error you’d like to learn more about. You’ll get detailed information about why you should fix the specific issue and how to do it.

• And we’re going to cover not only the steps to carry them out, but also how to fix the issues you find.
• If your site has taken a hit, this guide will help you navigate the process and restore your online visibility.
• I tested the same piece of content in both ChatGPT and Claude.
• However, settings like the maximum number of pages crawled under “Limits” is something you may want to alter for bigger projects.
• However, each issue has a different predetermined importance level—depending on whether the link is indexable or not.

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Once you have the right tools, it’s time to conduct a website audit. Here’s a 10-step checklist of things to look at during your audit. Don’t let the name fool you; SmallSEOTools is a massive collection of text analysis and free SEO audit tools that can help us analyze and improve your SEO content. Keep in mind that many of these tools have overlapping functionality. Google and other search engines work by using math & artificial intelligence.

The platform will showcase graphs on both mobile and desktop performance with an opportunity to open full reports with details and suggestions. With Core Web Vitals influencing rankings, it’s essential to guarantee seamless loading times and visual stability. The pages with duplicate titles and meta description tags are likely to have nearly identical content as well. Your pages will never show up in search without proper HTML tag optimization. Sometimes, we may accidentally link too many resources on a single page. Even if you add those outgoing links with good intentions, Google may perceive your site as spammy.